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A couple of weeks ago, we received in the mail, a promotion from Buick. If we went to our local dealer and test drove a Buick Verano we would receive a $50 American Express Reward card. Well, it just so happened that it was time to take my car in for it's 25,000 mile check up, so last week while we were at the GM dealer waiting for my car, we thought we'd take Buick up on it's offer. Why not? $50 could be a nice dinner somewhere for us.
Evidently it was a slow day because there were quite a few salesman just hanging around the showroom floor. So we walked up to one and showed him the offer from Buick. The guy looked at it and rolled his eyes. Right away we could tell he didn't want to be bothered with it. He called over another salesman and gave it to him. The next guy read it over and gave the first salesman a look that I read as "You didn't just try to pawn these freeloaders off on me, did you?" They didn't have to say it outloud, Sam and I could tell we were getting the run around.
The second guy tells us, "Here's the deal folks, we get people in here with these kinds of special offers and THEY have no intentions of buying a car. They just want the free stuff. So what we do is skip the test drive, give 'em what they came in for and send them on their way. All we ask is if you are asked in a survey how the test drive was, give us a favorable response." He was trying to wash his hands of us!
Sam says, "Look, I am waiting for my car to be serviced. I have no intention of buying a new car because mine is just fine. But why wouldn't we take advantage of this offer while we are here?" Then I said, "Can we at least look at the car?" How ironic, we are begging the salesmen to show us something and they don't want to.
When it was determined we would not go away until we were shown the car, then they got into a discussion as to whether they even HAVE a Verano on the lot. A third salesman, probably low man on the totem pole, had wandered over during the course of the whole explanation of how this should be handled. He informed them, yes, there is one. The first two turned to the third and said, "Take them out and show it to them." I turned to see that the third guy was slowly backing away and staring out the window like he wasn't hearing. The first salesman said to him, "Do you have a plate?" The guy is still staring out the window like he was trying to figure out how to get out of having to take us out for a test drive.
Finally Sam said, " Fine, we don't have to go for a test drive, just point us to where the car is so we can LOOK at it."
As you can imagine, we could hardly believe how we were being treated. Could these guys not see the BIG picture? We may not be buying a car that day, but we are potential future customers. We had actually already bought two cars from that dealership in the past six years. Our salesman was not with them anymore, so here was a chance for somebody to make an impression on us by simply being nice. It wouldn't have taken much . . . just a nice handshake, a "hi my name is ____, let me take you out and show you the Verano". A little enthusiasm would have went a long way with us.
Wait . . . that's not the end of the story. The third guy did end up taking us out and half-heartedly told us a few things about the car. I must say it is a VERY nice car, BTW. If I were in the market I'd think real hard on it. So this is how the story ends: (unless I decide to contact Buick)
We came back to the showroom, the third salesman then gave the promotional brochure we had gotten in the mail to yet another gentleman and quickly disappeared. Sam and I stood around for a while, waiting for . . . well we didn't know what else to do. Nobody was telling us how to proceed. I finally decided to just go sit in the waiting room and wait for our car. After a while, another guy came and said, "This is what you do to get your promotional $50. Take this card (the one we brought in), go to this website and type in your ID number (pre-printed on the card), then type in this BAC number" (their dealership ID... a number he had written on the card). Good... it's over! God what a bunch of hoops we had to jump through just to get a measly $50. Not feeling like it was worth it at all.
We get our car and go home, Sam pulls up the Buick website, types all the numbers in and it's rejected because there should be six digits in the dealership ID number and he gave us FIVE! Sam calls the dealership and explains to the gal on the phone what has happened and that he needs that BAC number again with SIX digits. The gal asks him, "Who was your salesman?" It was at this point we realized not one of the guys ever told us their name. Sam tells the gal he had dealt with five different people and he didn't know anybody's name.
Then she had the nerve to say to Sam, "Well, maybe you should just come back down here and start over."
I would have slammed the phone in her ear about then. But Sam went ahead and described the third salesman to her, the one who actually showed us the car. She put him through to that salesman's phone and it rang and rang and went to voicemail. Sam hung up. We never called back. The offer expires tomorrow but we refuse to jump through anymore of their hoops. When Sam's pick-up needs replaced in a few years, we will not even consider shopping with them.
Note to salesmen: Treat everybody as if they have just won the lottery, because you just never know!
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