My programs for 2019
|I have seen brick and mortar businesses do it all the time; starting sales campaigns around holidays. I wondered if this would work for a coaching business. That’s why I decided to structure my programs around something that I can use to grab my client’s attention, the seasons.
It is just after Christmas, so it would make sense to structure my first program around New Years. Wouldn’t it? My business is relatively new. I will be structuring my first program around the New Year and finding your new outlook for the New Year. I was thinking about a name that mentions new beginnings or something like that. I haven’t really decided, yet.
After my first program is created I will be starting on the next one. It will be coming on Spring, so that’s what the theme of this program will be. I will be concentrating on the idea of Spring cleaning for your promotion or content. This program will be based around new beginnings, so this program will be focused on helping my clients going out of their comfort zone with programs that are out of their normal but that still are helpful to their clients.
My third program will be created for summer, so I will be using copy and language about fun and enjoyment. Summer is all about enjoying the longer, warmer days, so I was thinking of a program that centers around the more enjoyable side of business.
My last program for the year will have a Christmas theme. I will be focused on the giving side of business. This program will encourage my clients to look outside of themselves and their own businesses and do something just for their clients.
It can be done. You can spend your year creating and running programs around the seasons. I am looking forward to a busy, but exciting, 2019.