How I created me.
|I remember when I first started connecting with business coaches on Facebook. I was trying to find a way to more effectively sell my books. I was trying to think ahead and create a promotion strategy while writing. I thought that imitating the techniques of these coaches was enough to help me be successful. I was wrong. These women were successful and trusted because they were themselves in their business practices. I had to learn to do that. I had to learn to just be me.
The first step was to find out who exactly I was as a business person. I am sensitive, helpful, loving and compassionate. That much I knew about myself. I had found out years ago that I had strength and could take care of myself. I had to find out if all this was enough to create and build a business. At this point, my business was going to be just writing and selling books. I had a book finished. I had written a book of children’s stories back in 2010, but was struggling to find a way to sell it. So, I was a writer. That was a part of who I was.
Then I had to find out what I did well, my talents. I can write. That was one talent. I had learned, though, that it can be beneficial to use all the talents you have to promote the best. After a good deal of searching, I realized that building relationships was another talent I had. It was a surprise to me.
Taking everything I was good at and all the personality traits I possessed, I created the Amy which exists today, and is building the life she has always wanted.
Now all my posts, and other content reflects who exactly I am. My personality, attitudes and beliefs come through in everything I do. This will always work for me.
Make sure that who you are comes through in all your business practices. That will be what attracts clients and has them eager to work with you.