How I tried to do it without a list.
| When I began writing and thinking about promoting and selling my books online I didn’t have an email list. I wasn’t even on anyone else’s email list. This was how uninformed I was about using the Internet. I realized, as I wrote short stories, that I could email my manuscripts to magazines for consideration, but I had no idea that I could have one of my own. Why would I?
As I got in Facebook groups run my business coaches, I heard so many people talk about their “list”, and when I asked what they were talking about the answer I got was “My email list, of course. Don’t you have one?” I didn’t and didn’t really think I needed one. At that point, my plan was to find a publisher, and let him or her do my marketing for me.
I was familiar enough with the Internet to know that many people use it to sell things, but that you had to have a credit card. Using some tool to create an email list would cost money, and a credit card, that I didn’t have.
I had started to think that if I started my own Facebook group that could be the equivalent of a List. I could still sell to them. I did start my first blog to get noticed and get people into my group-at this point it was a group for people who wanted to begin their own business without spending a great deal of money.
It was not to be. I believe in doing my own thing, but sometimes what everyone is doing is what you should be doing. My books weren’t being noticed, and I was getting only a little attention, because I didn’t have my own tribe.
I have an email list now. It has been greatly neglected, but, now that Transition To Success is born, it will be revamped and relaunched. I have to make a whole new segment in my email server-Mailchimp offers a free account.
Trying to succeed in any type of online business does not work. I learned that the hard way. Even if you have to be your own first subscriber to start the list, make that list and nurture it.