A couple of factors. If the item is set to public then it might have gotten indexed by Google and the some views are not people on WDC.
Even if all the views are all members, not everyone is going to review. For example, Some one who likes lets say only animal stories opens a story they are not sure about, sees it is about...lets say crazy Martians, is only going to close the window. Most are not going to review something that isn't their cup of tea. The reviewing goal most share here is to provide helpful reviews not "clicked this by accident and I have nothing to suggest."
Some only have time to read and will review later.
Some are on this site to only read. Reviewing is not a requirement to join.
Reviewing is indeed highly encouraged by most here. And the best way to get reviews is for those wanting reviews to use the review groups, review forums, and/or pages like Shameless Plug Page.
Some other hints on increasing reviews are here: "Seeking Reviews"
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