My new plans for my marketing success.
Transition To Success is not going the way I want, and I think I know why. It’s me. I need to market more about what my business can do and how it can change your life. I have been thinking about adopting marketing strategies similar to P.T. Barnum’s but have been resisting the idea. Barnum was larger than life. He obviously had a marketing persona that he marketed along with his Newspaper and his exhibits, The Greatest Show On Earth. I promised my people that they could expect authenticity from me, and I didn’t want to compromise that.
Last night made me realize something. I don’t have to be not authentic in my marketing, just enthusiastic. I will be promoting my business with videos, and posts dripping with enthusiasm and energy. The first thing I will be tackling will be the contest I am running in my group, the “Get Talking Giveaway”.
I don’t have to fake enthusiasm at all. The more I think about this idea, the more excited I get. All I have to do is make sure that I practice, practice, practice when it comes to making my videos.