Brief outline of marketing a book including a website.
|Your Book Website and Marketing
Most of us have intentions of being published. That’s great. With consistency and effort you can make it happen. But in our endeavor to get published, we must think ahead. Did you know that according to a recent Yahoo Questionnaire, most published books only sell 250 or less copies a year? Moreover, they sell only up to 3,000 copies total. It’s true. People think that the marketing part comes after you’re published. But a significantly wise thing to do is set up a website even before the final draft has been composed.
What do you put in your site? It’s quite simple. Start with a bio and an About Me segment. Feature what books you like, your preferred genre, and book reviews of other authors. This is a good way to make a working network with people in the same boat as you. And, if you’re allowed, feature published works.
Remember to be personal and friendly. Try to reach out to your audience on a genuine level. It is vital you have contact information on your site. Use your imagination, ask pertinent questions then request for your readers to get back to you.
It is also a good thing to get people excited about the release of your book.
Put in snippets of your manuscript, talk about your book, and perhaps give out free copies of your unpublished work electronically or by snail mail. Give your copies to people around you like job colleagues, college alumni and professors, or church congregation members. Just be careful to exclude close family and friends who would give potentially biased reviews.
When you do have your book published, promote your book on social media. Probably, the best online platform to promote your book is of course Amazon. But that leads into a different and more complex discussion.
I encourage you to just look into the website and marketing aspect of a book. The things above are just some of my head knowledge. I am a novice at book marketing. I just ordered a book called Book Marketing for Beginners. It will be at my house in a few days and I am excited to begin reading it. I suggest investing into book marketing material so you can take action now. There is a world of knowledge out there.